Realtor Feather Flags
Attention-Grabbing Advertising in a Crowded Environment
While the images of streets lined with “For Sale” signs from the real estate crisis in recent years are fading, attracting attention to your listed properties is vital as ever. How do you grab and hold the attention of potential buyers passing your property? For many real estate professionals, the new solution is realtor feather flags.
Realtor feather flags are distinctive, eye-catching temporary signage consisting of a tall, curved pole with a double-sided fabric advertising space. These flags stand out from traditional, low real estate signs as well as the visual clutter of the typical streetscape. By elevating the message above the vegetation, fences, and cars parked curbside, potential customers are much more likely to see and respond to the message. The fabric portion of realtor feather flags flaps in even the slightest breeze, adding a dynamic element not found in common post and board signs.
Feather flags can be purchased promoting specific events that are repetitive for each listed property. Feather flags exclaiming “Coming Soon”, “Just Listed”, and “Open House” can be used again and again. Open House feather banners are particularly useful because they act as both a visual guide to help prospective buyers locate the property but also take advantage of house hunters who are in the neighborhood looking at OTHER properties. By attracting attention from house hunters who are interested in other homes in that neighborhood, and your property thereby meeting the “location, location, location” mantra, open house feather banners drive more buyers to your open houses.
While reusable feather flags are economical, unique feather flags printed for a particular property are even more effective. As the curved pole can be used with any standard sized feather flag, creating and printing a custom printed flag is quite economical. Custom flags boldly proclaiming the property’s best selling points are distinctive; by setting apart this property from the competition in the neighborhood a feather flag improves recall for prospective buyers when they later consider the properties they have toured during the day. As buyers are overwhelmed with more information than ever and trying to compresses the time spent actually looking at houses in person, rather than online, anything that makes your property more distinctive improves your chances at a second showing or a sale.
Real estate professionals are constantly under pressure to maximize the sale price and minimize the time on market by the sellers. When the market competition is tough, it is time to stand out, and above, the crowd with feather flags.