Flagging the Competition: Why All Feather Flags are Not Created Equal Flagging the Competition: Why All Feather Flags are Not Created Equal | Lush Banners

Written By: Griffin Miller | Graphic Designer + Customer Care Specialist
Fact Checked By: Andrea Gibbs | Marketing & Automation Lead + Graphic Designer


Watch Our Video on How to Choose the Best Quality Feather and Flag Banners

How High-Quality Custom Feather Flags Can Set Your Business Apart

At Lush Banners, we understand the power of high-quality signage in making a lasting impression on customers. When it comes to capturing attention and standing out from the competition, custom feather flags are an exceptional choice. In this blog post, we will explore the key differences between custom feather flags and banners and cheaply produced alternatives. By the end, you'll understand why investing in high-quality custom feather flags is crucial for setting your business apart.

4 Key Differences to look for in Feather Flags Infographic

Key point 1 - aviation grade poles
  • Designed for exceptional durability in adverse weather conditions. Highly reliable in strong winds, heavy rain, and extreme weather conditions.

  • High-quality fiberglass material provides excellent resistance to bending, breaking, and warping.

  • For more information on how our flags perform under various conditions, you can find wind speed test results on our website.

full fiber glass, aviation grade poles

Full Fiberglass Aviation Grade Flag Banner Poles.

full fiber glass, aviation grade poles

The Pitfalls of Low Quality Flag Banner Poles.

Key point 2 - edge-to-edge printing
  • Fully custom feather flags allow for edge-to-edge printing, maximizing the use of the flag's surface area.

  • Creates a visually appealing and professional look that captures attention from a distance.

  • Flags with black or white sleeves limit the available printing space and can appear disjointed.

full fiber glass, aviation grade poles

Key point 3 more customization options
  • Choose from a variety of sizes, 6.5ft-17ft, and shapes, such as teardrop, rectangular, feather, and more.

  • Full color single or double-sided printing enables vibrant and eye-catching designs with logos, slogans, and intricate artwork.

  • Choose from many base options. There's one for any display environment.

customization options

Key point 4 - lower cost with higher quality
  • By manufacturing our flag banner poles in bulk, we cut out the middle-man and pass the savings on to you.

  • You get top-notch custom flags without breaking the bank.

  • Efficient supply chain ensures quick order fulfillment, so you receive your flags promptly.

Cut out the middle man

Understanding Feather Flags

Custom feather flags are eye-catching marketing tools that combine vibrant visuals with durability. Also known as swooper flags, they are made from high-quality materials and constructed to withstand outdoor conditions ensure an eye-catching promotional item.

Lush Banners makes strong custom flags from high-quality polyester, unlike weak feather flags with bad stitching and thin fabrics. These materials are resistant to tearing, fading, and fraying, ensuring your flutter flags maintains its integrity even in harsh weather conditions.

Here are 3 things to look out for when shopping for custom (or pre-designed) Feather Banners:

  1. They offer vibrant and long-lasting printing, with designs infused into the fabric for clear images that won't fade or peel.

  2. Customization options include edge-to-edge printing and a range of sizes (6.5ft to 17ft), with custom or pre-made designs available.

  3. Full fiberglass poles have a limited lifetime warranty, ensuring their quality and your satisfaction.

Risks of Buying Cheap Feather Flags

Cheap feather flags have drawbacks and risks, as they are made from inferior materials and lack durability for outdoor use.

Some Key Features of cheaply produced feather flags:

1. The thin fabrics used in these flags tear easily, reducing the lifespan of the graphic.

2. Color durability is a concern, as subpar printing methods cause dyes to fade quickly.

3. Most are not fully custom, and have limited size & color choices, and poor print quality.

All of these flaws add up to flags that look unprofessional and fail to make a strong brand impression.

How to Tell the Difference Between the Best Quality Feather Flags and Poorly Produced Feather Flags

To identify a high-quality feather flag, pay attention to the materials used and the construction. Reputable providers, like Lush Banners, craft custom feather flags using premium materials. Chosen for their durability, these materials ensure your flag remains intact and visually appealing for as long as possible.

Lush Banners makes Custom and Predesigned Feather Flags with reinforced tips

Other easy ways to spot the difference:

1. Check the stitching and pole attachments. High-quality flags have reinforced stitching and sturdy pole pockets that hold the flag securely, preventing tearing or detachment.

2. Printing and color durability are crucial. Reputable providers use advanced dye-sublimation printing for long-lasting, vibrant colors. Cheap flags have prints that fade quickly and dull colors.

Lush Banners makes Custom and Predesigned Feather Flags with reinforced tips

3. Custom feather flags offer extensive customization options. Reputable providers allow you to choose size, shape, and base options. They provide design assistance and high-resolution printing. Cheap flags have limited customization, restricting your brand representation. Most notably, finding edge-to-edge printing or color coordinated sleeves (where the graphic is slipped over the poles for installation) can be difficult. Most feather flag manufacturers use black or white sleeves on their graphics, which rarely match your branding and can make your flags look cheap.

Aviation Grade Fiberglass Poles vs. the "Others"

Full fiber-glass aviation grade feather flag poles are the gold standard when it comes to durability and strength. These poles are constructed entirely from high-quality fiberglass material, which provides exceptional flexibility and resistance to bending or breaking. The aviation-grade designation signifies that these poles meet rigorous industry standards for strength and performance, making them ideal for withstanding strong winds and other outdoor elements. Full fiber-glass poles offer superior longevity, ensuring your feather flag remains securely displayed and visually appealing for an extended period.

Combination aluminum/fiberglass feather flag poles are not as resilient against adverse weather conditions as full fiber-glass poles. The fiberglass upper section provides some flexibility and strength, but the aluminum bottom section may be more susceptible to bending or damage in severe weather. In moderate wind conditions and light rain, combination poles can perform adequately. However, in areas prone to frequent strong winds or harsh weather conditions, full fiber-glass poles may be a more reliable choice to ensure the longevity and stability of your feather flag.

full fiber glass, aviation grade poles

What sets Full Fiber-Glass Aviation Grade Poles apart:

  1. Constructed entirely from high-quality fiberglass material.

  2. Exceptional flexibility and resistance to bending or breaking.

  3. Meets rigorous industry standards for strength and performance

  4. Ideal for withstanding strong winds and adverse weather conditions.

  5. Offers superior longevity and durability.

  6. Provides reliable and stable support for feather flags

  7. Estimated 5+ year lifespan with proper care & maintenance.

Pros & Cons of Combination Poles:

  1. Constructed with a fiberglass upper section and an aluminum bottom section.

  2. Fiberglass section provides flexibility and strength.

  3. Decently durable and stable in moderate weather conditions.

  4. Ideal for withstanding strong winds and adverse weather conditions.

  5. Less resilient against strong winds and harsh weather compared to full fiber-glass poles.

  6. Estimated 1-2 year lifespan with proper care & maintenance.
broken poles

Wind Speed Test Results
For more information, read the full report here.

single-sided flag banner wind speed test results

Single-sided banners can withstand:

  • Sustained wind speeds of 46 mph (windforce 8)

  • Wind gusts of wind force 10 (62 mph)

Double-sided banners can withstand:

  • Sustained wind speeds of 46 mph (windforce 8)

  • Wind gusts of wind force 10 (62 mph)

double-sided flag banner wind speed test results

Long-Term Cost-Effectiveness

Cheaply produced feather flags may seem like a great idea, but often end up costing businesses more in the long run. The frequent replacements needed for these flags, due to their poor durability, can quickly add up.

High-quality feather banners may cost more at first, but last longer and save money in the long run. With proper care and maintenance, a high-quality flag banner can last for years.

Case Studies and Real-Life Examples

Numerous businesses have experienced the power of custom feather flags firsthand. LGI Homes, a Texas-based construction company, has used Lush Banners’ custom feather flags in their marketing strategy for many years. The company has placed flags outside model homes and along nearby roads at over 75 of their communities.

The result was a significant increase in foot traffic and brand recognition. The eye-catching flags caught the attention of passersby, which effectively communicated LGI Homes' unique brand and offerings.

In contrast, another company opted for cheaply produced flags from an unknown source. Within a few weeks, the flags faded, the stitching began to unravel, and in some cases the material ripped completely. This not only diminished the visual impact of the flags but also reflected poorly on the company as a brand. Potential customers questioned the quality and reliability of their products, leading to missed opportunities for sales.

Upon first install.

After being on display for about a month.

These real-life examples illustrate the impact of quality flags on a business's success. Buying high-quality, custom feather flags from Lush Banners ensures they’ll look newer for longer.


In the world of advertising, it's crucial to stand out from the competition and leave a lasting impression on potential customers. Custom feather flags from Lush Banners offer the perfect solution, providing high-quality materials, vibrant printing, and limitless customization options.

Custom flag banners help your brand message last and communicate effectively with your customer. Don't settle for cheap alternatives just to save a few dollars - they’ll cost you much more in the long run. Choose Lush Banners for your custom feather flags and elevate your business above the competition.

Frequently Asked Questions

1. How can businesses identify a cheaply produced feather flag?

Look for signs of poor construction, such as flimsy materials, loose stitching, or weak pole attachments. Additionally, research the reputation of the flag provider and read customer reviews to ensure their products are of high quality.

2. What are the risks of using low-quality feather flags for my business?

These flags can quickly fade, tear, or break. This can have a negative reflection on your brand. They may also have limited customization options, hindering your ability to effectively communicate your brand message.

3. How does the lifespan of a custom feather flag compare to a cheaply produced one?

Custom feather flags made with high-quality materials and construction can last significantly longer than cheaply produced flags. With proper care and maintenance, custom feather flags can withstand years of use, while cheap flags may need frequent replacements.

4. Can cheaply produced feather flags withstand outdoor conditions?

Made from inferior materials, cheaper flag banners usually lack the durability needed to withstand outdoor conditions. They can fade, tear, or fall apart quickly when exposed to sunlight, wind, and rain.

5. Are there any design limitations with cheaply produced feather flags?

Cheaply produced flags often have limited customization options, restricting your ability to showcase your brand identity and unique offerings. Few color options and poor printing quality can lead to an unprofessional-looking flag that doesn't create a strong brand image.

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